Digital Marketing Internship in a Startup

What has been the most important skill you have learned from your internship?
“I work in the marketing department and I’m in charge of digital marketing. This covers everything from strategy creation on all our online platforms to its execution & analysis.
The main skill I learned is probably the analysis of online platform data – so everything from the followers, potential customers, the performance of the platform in terms of growth & individual campaigns performance, etc. I learned to analyze this not only for our social media platforms but also across our 5 websites.”

Jeanne Labergue
Third year IBA Bachelors Student, Rotterdam School of Management, Erasmus University
LEKKER Bikes, Amsterdam